Sustainable Wool
Project is presenting current situation in sheep wool market in Czech Republic, where most of small farmers are struggling to sell and profit from their production. Majority of wool-working industry is in hands of foreign companies, using mainly the Australian merino wool. Linda Havrlíková and other small producers are searching for the way how to put Czech (and European) wool breeds back to business.
by studio of Fashion Design, UMPRUM, PhD. Linda Havrlíková
Find more about Sustainable Wool at behance.net
The video aesthetics is inspired by contrast between pure, white, natural wool thread and modern materials like concrete or black plastic bags. This colour palette is used during photo shooting of models by students of the Fashion Design studio (Prague Academy of Art, Architecture and Design) created from 100% wool fabric. The fabric is designed by Linda Havrlíková, UMPRUM Doctoral student and produced by weaving company Kubák Strmilov. Shooting took place in Mikulandská, AAAD Prague.
Typography promotion
Jaroslav Benda&Manual of Diacritics
Long term collaboration with type studio Briefcase. During past years we were promoting two books - historical research about Jaroslav Benda by Petra Dočekalová, Manual of Diacritics by Radek Sidun and also BC Vega font.
Find more of Manual of Diakritics at behance.net
Realization of exhibitions
Interactive exhibitions for children with a focus on animation and optical illusions in the form of newly manufactured historical cinematographic machines (praxinoscope, zoetrope, phenakistoscope) or completely new exhibits from the OPAK workshop. The exhibition illustrates examples of apparent movement (the principle of animation) on the life story of Edward Muybridge, a pioneer of moving images before the film invention.
Video: Eliška Vojtková
Authors: Opak (Ondřej Mladý, Pavla Šnajdarová)
UMPRUM PR video
Between 2016 - 2020 was created series of videos for the purposes of university PR. Films are featuring young designers, their products and university life in general, capturing period of time while UMPRUM was moving to the newly renovated building.
Studio of Liběna Rochová
Fashion show editing between 2020-2024, presented at festival Bunka Fashion Graduate University (BFGU), Japan
Executive producers: Štěpánka Stein a Vojtěch Novotný
Direction: Amálie Kovářová
Camera: Antoan Pepelanov
Music: Oozlum
Find more videos of Liběna Rochová at UMPRUM youtube
Studio K.O.V.
Martin Verner, Adéla Doušová, Magdalena Vojteková and others. Presented on Designblok & Designweek show.
Find more product videos at Vimeo
Furniture and Interior Design
Diploma work of Matěj Janský, constructing public furniture.
UMPRUM Semestral Exams
Observing painting, sculpting or printing students from a point of view of their work.
Studio K.O.V.
Martin Verner, Adéla Doušová, Magdalena Vojteková and others. Presented on Designblok & Designweek show.
Find more product videos at Vimeo